The Fitness Rollup Nobody Saw Coming: AI + Agencies + Scale

Benji Donhardt went from military and Special Forces work in Australia to owning multiple gyms to building SupaFitGrow — one of the most aggressive roll-up platforms in fitness and marketing, consolidating agencies that sit behind the strongest brands in the fitness and wellness ecosystem. He covers how M&A and shared services give small operators big-league leverage and how AI avatars are already changing content, lead gen, and pipeline velocity.