Your Pricing Model Is Broken: AccountGroove

Irene-Marie Seelig built AccountGroove around a clear thesis: most accounting and finance service businesses are priced around time rather than value — and that structural decision is the root cause of the revenue ceiling most firm owners hit. She covers how to diagnose a broken pricing model, what the shift to value-based pricing actually requires operationally, and why getting pricing right is a prerequisite to every other growth lever.