Case Studies | Fractional CFO for $500K–$30M Fitness & Wellness Brands

Case Studies: Real Results for $1M–$30M Fitness, Wellness & Franchise Brands

See how Stratego fixes cash flow leaks, cleans up QuickBooks, and builds AI-powered finance systems for multi-location studios, wellness chains, and franchisors.

When a fitness or wellness brand calls Stratego, it’s rarely because things are “fine.” Cash is whiplashing, unit economics don’t add up, and leadership is flying blind.

These case studies show exactly how we fix that:
• Clean, investor-ready books
• 13-week cash visibility by location
• AI-powered FP&A and dashboards
• Franchise-grade unit economics and Item 19 clarity

Cash Flow Turnaround for a Multi-Location Fitness Studio Chain

From “we don’t know where the money’s going” to a clean 13-week cash view, location-level profitability, and payroll confidence in 90 days.

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AI-Powered Finance Stack for a Wellness & Longevity Brand

We rebuilt the finance stack with QBO, Bill.com, Stripe, and AI dashboards—so leadership finally had real-time cash and cohort visibility.

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Franchise Unit Economics & Item 19 Reset

How a growing fitness franchisor cleaned up Item 19, standardized royalties, and got board-ready numbers without hiring a full-time CFO.

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Ready for your own case study?

Every engagement starts with a 30-minute CFO Strategy Call to map your cash flow, unit economics, and AI opportunities.

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